In late 19th- to early 20th-century Paris, public drinking was still largely seen as a masculine activity—especially anything that hinted at excess. For a well-bred woman, being tipsy in public could be scandalous.

During the Belle Époque, upper-class women weren’t expected to drink heavily—but they found ways to enjoy spirits under the guise of elegance.

Violette, Chartreuse, and Crème de Menthe became the backbone of "ladylike" drinks.  Women often claimed they were drinking tonics for digestion or nerves.  Some even carried tiny bottles in their handbags, called "boîte de secours" (emergency kit).